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About this website
A website that works for Nagelstudio Lak & Liefde, even when nobody's looking
What’s under the bonnet? Here you can read how this site brings in new customers, why it was designed this way and what the Basis package includes.
Easy to find when someone searches in Voorbeeldstad
People don’t search for a business name, but for what they need, plus where they live. The texts, titles and details on this site match those searches exactly.
- Made to be found for “nail studio voorbeeldstad”
- Made to be found for “gel polish voorbeeldstad”
- Made to be found for “biab voorbeeldstad”
- Clear structure with one main heading and logical subheadings
- Fast on mobile, which also counts in Google
Contact is always one tap away
A visitor who is unsure should not have to search. That is why every page shows a clear next step.
- Always within reach: calling, messaging or booking an appointment is visible on every page
- Call with one tap on your phone
- Book your treatment: booking works with a date and a preferred time, without having to call first.
- Book an appointment online: the promise is right there, so a visitor knows what to expect
Made for people looking for a nail studio
Women who see their nails as a regular moment for themselves. They choose on craftsmanship, hygiene, calm and whether they can still come in after work.
- The colour ring: Glossy almond-shaped polish swatches, like on the table in the studio: you see straight away that this is about nails.
- Every colour has a number, just like on the bottle.
- A shape guide helps you choose between round, oval, almond, squoval and ballerina.
- Prices with treatment time alongside, so you know how long you'll sit.
- The design: The opening is a collage of nails in four shapes, and the menu is a row of glossy polish swatches. Below that, tiles with colour numbers like on the bottle: you see straight away that this is about nails, and that the work is done with care.
- Good photos: real pictures of the work, the premises and the people sell better than stock photos.
No trackers, no hassle
This site runs on its own, shielded server in the Netherlands, always over https, with daily updates.
- No Google Analytics, no advertising cookies, so no cookie wall
- Fonts are hosted on our own server: no visitor data goes to Google
- Forms protected against spam and abuse
- 24/7 monitoring: if the site goes down, SGS knows straight away
5 pages, 5 pages
Five clear pages: enough room for services, work and contact, without it getting big. See Basis and Plus.
This is an example by SGS
Want a website like this for your business?
No upfront costs, for a fixed monthly fee. A tailor-made preview within 2 weeks, online within a month.