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About this website
A website that works for Kapsalon Krul & Kleur, even when nobody’s looking
What’s under the bonnet? Here you can read how this site brings in new customers, why it was designed this way and what the Basis package includes.
Easy to find when someone searches in Voorbeeldstad
People don’t search for a business name, but for what they need, plus where they live. The texts, titles and details on this site match those searches exactly.
- Made to be found for “hair salon voorbeeldstad”
- Made to be found for “balayage voorbeeldstad”
- Made to be found for “highlights voorbeeldstad”
- Clear structure with one main heading and logical subheadings
- Fast on mobile, which also counts in Google
Contact is always one tap away
A visitor who is unsure should not have to search. That is why every page shows a clear next step.
- Always within reach: calling, messaging or booking an appointment is visible on every page
- Call with one tap on your phone
- Book your colour consultation: making an appointment works with a date and a preferred time, without having to call first.
- Book an appointment online: the promise is right there, so a visitor knows what to expect
Made for people looking for a hair salon
Women and men who want to change their colour or have their curls cut properly, and are looking for a specialist who honestly says what’s possible.
- Colour chart, hair levels and curl types: Hair swatches with real colour codes, levels 1 to 10 and curl types 2A to 4C show what this salon is good at.
- Free colour advice lowers the threshold.
- Prices by hair length prevent surprises at the till.
- The design: This site is set up like a hair magazine: the name is large at the top, with letters that fade from dark roots to honey-blonde ends, just like a balayage. Swatches from the colour chart, hair levels 1 to 10 and curl types 2A to 4C show straight away that a colour specialist works here who honestly explains what’s possible.
- Good photos: real pictures of the work, the premises and the people sell better than stock photos.
No trackers, no hassle
This site runs on its own, shielded server in the Netherlands, always over https, with daily updates.
- No Google Analytics, no advertising cookies, so no cookie wall
- Fonts are hosted on our own server: no visitor data goes to Google
- Forms protected against spam and abuse
- 24/7 monitoring: if the site goes down, SGS knows straight away
5 pages, 5 pages
Five clear pages: enough room for services, work and contact, without it getting big. See Basis and Plus.
This is an example by SGS
Want a website like this for your business?
No upfront costs, for a fixed monthly fee. A tailor-made preview within 2 weeks, online within a month.