Example D · Plus · 10+ pages Fictional business, website by SGS · Why does this site work? · also Example A · Example B · Example C · ← all examples · Nederlands
Grand CaféDe Oude Waagsince 1924Call

Open every day from 09:00 · kitchen until 22:00

About this websiteBook a table
Book a table

Home / About this website

About this website

A website that works for Grand Café De Oude Waag, even when nobody is looking

What’s under the bonnet? Here you can read how this site brings in new customers, why it was designed this way and what the Plus package includes.

Pluspackage
11pages
1 tapto WhatsApp
0trackers or cookie walls
1 · Being found

Easy to find when someone searches in Voorbeeldstad

People don’t search for a business name, but for what they need, plus where they live. The texts, titles and details on this site match those searches exactly.

  • Made to be found for “grand café voorbeeldstad”
  • Made to be found for “breakfast and lunch voorbeeldstad”
  • Made to be found for “dinner voorbeeldstad”
  • Every service its own page with its own title: more ways in via Google
  • Fast on mobile, which also counts in Google
2 · From visitor to customer

Contact is always one tap away

A visitor who is unsure should not have to search. That is why every page shows a clear next step.

  • Always within reach: calling, messaging or booking an appointment is visible on every page
  • Call with one tap on your phone
  • Book a table: book with a date and number of people, in a few taps on your phone.
  • Book straight away: the promise is right there, so a visitor knows what to expect
3 · Designed for this customer

Made for people looking for a grand café

Locals and visitors looking for a warm, classic café. For breakfast with the paper, a long lunch, drinks with a game of billiards or a party under the beams of the old weigh house.

  • A hundred years of atmosphere: First you see the café wall: a smoke-brown ceiling, oak panelling and brass chandeliers. Only then comes the photo. So you taste the brown café before you read a word.
  • Every chapter sits on a brass weight, just like in the old weigh house.
  • The daily menu and events hang like a newspaper on the reading stick.
  • The Waagzaal has its own page with capacity, packages and prices.
  • The design: First you step into the café: a smoke-brown ceiling, two brass chandeliers and oak panelling with brass plaques, and only then comes the photo. Every chapter sits on a brass weight, the daily menu hangs like a newspaper on the reading stick and the menu lies on a Persian table rug, because De Oude Waag is a big brown café in a real town weigh house.
  • Good photos: real pictures of the work, the premises and the people sell better than stock photos.
4 · Fast, secure and privacy-friendly

No trackers, no hassle

This site runs on its own, shielded server in the Netherlands, always over https, with daily updates.

  • No Google Analytics, no advertising cookies, so no cookie wall
  • Fonts are hosted on our own server: no visitor data goes to Google
  • Forms protected against spam and abuse
  • 24/7 monitoring: if the site goes down, SGS knows straight away
5 · This is the Plus package

11 pages, 10+ pages

Every service has its own page: someone searching for a specific service lands on exactly the right page. That helps in Google. See Basis and Plus.

Plus
  • Everything in Basis
  • Up to 12 pages, with a separate page for each service
  • Dutch and English (simple translation)
  • Your own admin area to make changes yourself
  • Add projects, news and vacancies yourself
  • Performance dashboard in your admin
  • Backups guaranteed

All pages on this site

This is an example by SGS

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